Privacy policy

Privacy Policy

Your privacy matters. Velora is committed to protecting your personal data. This policy explains what we collect, why we collect it, and how you can control it.

2.1 WHO WE ARE

This Privacy Policy applies to Velora ("we," "us," or "our") and governs all personal information collected through our website and online store. By using our site, you consent to the data practices described in this policy.

2.2 INFORMATION WE COLLECT

We collect information you provide directly, including:

  • Identity data: Full name, username or similar identifier.
  • Contact data: Email address, billing and shipping address, phone number.
  • Financial data: Payment card details (processed securely via third-party processors — Velora does not store raw card numbers).
  • Transaction data: Details of purchases, returns, and order history.
  • Technical data: IP address, browser type, device type, time zone, operating system, and cookie data collected automatically when you visit our site.
  • Marketing data: Your preferences regarding receiving marketing from us.

2.3 HOW WE USE YOUR INFORMATION

We use your personal data only for lawful purposes, including to:

  • Process and fulfill your orders, and send order-related communications.
  • Manage returns, refunds, and customer support.
  • Send transactional emails and, with your consent, promotional communications.
  • Prevent fraud and maintain the security of our store.
  • Comply with legal obligations.
  • Improve our website and user experience through analytics.

2.4 COOKIES

We use cookies and similar tracking technologies to enhance your experience on our site. These include essential cookies (required for the store to function), preference cookies (to remember your settings), and analytics cookies (to understand traffic patterns). You may disable non-essential cookies in your browser settings; however, this may affect the functionality of our store.

2.5 THIRD-PARTY SHARING

We do not sell your personal data. We may share your information with trusted third parties solely to operate our business, including:

  • Shopify – Our e-commerce platform provider.
  • Payment processors (e.g., Stripe, PayPal) – For secure payment handling.
  • Shipping carriers – To deliver your orders.
  • Marketing platforms (e.g., Klaviyo, Mailchimp) – For email communications, where you have opted in.
  • Analytics providers (e.g., Google Analytics) – For website performance data.

All third parties are contractually required to handle your data securely and in accordance with applicable law.

2.6 DATA RETENTION

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Order data is typically retained for up to 7 years for tax and compliance purposes.

2.7 YOUR RIGHTS

Depending on your location, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request deletion of your personal data ("right to be forgotten").
  • Object to or restrict how we process your data.
  • Request a portable copy of your data.
  • Withdraw consent to marketing communications at any time (via the "unsubscribe" link in any email).

To exercise any of these rights, contact us at support@shopveloraessentials.com. We will respond within 30 days.

2.8 DATA SECURITY

We implement industry-standard security measures including SSL/TLS encryption, access controls, and secure hosting. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

2.9 CHILDREN'S PRIVACY

Our store is not directed at children under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us immediately and we will delete it.

2.10 CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. The "Last Updated" date at the top of this document reflects the most recent revision. Continued use of our store following any changes constitutes your acceptance of the updated policy.